The post Brands like Gucci Leading the Way in cryptocurrency Adoption: Breavan Howard Co-Head appeared first on Coinpedia Fintech News
Brevan Howard’s Co-Heads of Ventures Peter Johnson and Colleen Sullivan describe which parts of the crypto industry they feel are seeing the most interest from established brands in the recent episode of The Scoop, which was released today.
While conventional financial institutions such as JPMorgan and Citi are gradually entering the crypto ecosystem, Sullivan points out that many mainstream brands like Nike, Gucci, and Tiffany have already completely embraced crypto through metaverse experiences, NFTs, and gaming.
Blockchain gaming is one segment of the cryptocurrency industry that Brevan Howard has lately committed to; Aside from gaming, the digital asset prospects in which Brevan Howard is interested are related to real use cases.
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