Redefining digital identity: Metropolis joins Cointelegraph Accelerator

Metropolis, a 360-degree curated universe that blends commerce, gaming and experiences, has joined Cointelegraph Accelerator.

Cointelegraph has announced that Metropolis has become the latest participant in the Cointelegraph Accelerator program. Metropolis is a 360-degree curated universe that blends commerce, properties, avatars and gaming with experiences that span both the digital and physical worlds.

While general-purpose nonfungible token (NFT) marketplaces such as OpenSea cater to a wider range of users, the NFT space is witnessing a shift toward platforms that offer a tailored experience for both newcomers and pro users, and brands who want to tap into the world of NFT have already started taking notice. Famous brands like Nike and Gucci are known for creating a $260 million side business via branded NFT sales.

DappRadar metrics show that, as the NFT trading hits $1.5 billion in volume, Blur — an NFT marketplace known for its tailored content — has the most trading volume despite accounting for 4% of NFT sales. Curated NFT marketplaces enable a focused environment for brands to generate new revenue streams through engagement with their core audience. Such platforms offer a selective content approach, focusing on quality and additional community-building tools.

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